about-me-ttA technologist and a marketer, Farshid Ketabchi has more than 15 years of experience in product marketing, product management, alliances, research, and strategy in various segments of software, including process and content management, collaboration, cloud and social, and e-commerce. He has worked in leading software companies like IBM and EMC as well as in a number of start-ups. He currently leads product marketing at Snapfish, a pioneer and leader in photo personalization and print-based products. He has been blogging on various topics since 2009 and is active on social media.

Farshid holds an MS in Computer Science from the University of Minnesota, Twin Cities, and a double-major BS in Mathematics and Computer Science. He has also completed a certificate program in marketing at UC Berkeley. For more detail on Farshid’s background please see his LinkedIn profile.

  • Eric Santos


    I wish I had read your article on Leveraging LinkedIn when I was still employed, but on the other hand, I know now how to make good use of LinkedIn, thank you so much for that, and for your unselfish gesture of reaching out on others that can make good use of your knowledge and expertise. Kudos to you!